Day: October 14, 2026
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Decide what Amazon’s ad agent may touch before DVA+ arrives
Amazon renamed its buying platform Amazon Ads Agent and gave its chat the power to plan, target and apply changes across three campaign types. Before DVA+ starts rolling out in late October, write down what the agent may change, which campaign owns each budget, and who on your team holds the controls. Read more
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Public Argon is open. Budget before November 30
On October 13 Google opened Gemini 4 Argon to paid API, AI Studio, Gemini for business, and paying Gemini subscribers. The operator job is not celebrating the gate. It is picking the right door, wiring the 1M continuation path, and pricing workloads at the post-November rate before the intro window closes. Read more