Day: November 2, 2026
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Write the forty rules before Microsoft writes your ads
Microsoft Advertising now lets you give its AI copywriter up to 40 written rules for Performance Max and AI Max Search ads. Here is what the open pilot covers, what its docs leave out, and how to set it up before Black Friday. Read more
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Agents are pressing your checkout button
Microsoft Clarity looked at 5.2 million AI agent sessions and found checkout and form events far more often than in human visits, while most agents never say who they are. Those events train your ad bidders. Here is what to fix before Black Friday. Read more