Just a space to read about the latest trends and tips in marketing, AI and all things brand.

Day: November 10, 2026

  • Four write tools and an approval nobody enforces

    Four write tools and an approval nobody enforces
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    Google’s official Google Ads MCP server quietly gained asset and label write tools on November 2, switched on by default, while its guide still says read-only. The dry run and checksum stop the wrong change but cannot prove a person approved it. Pin the version, add your own approval step, and audit label driven automation. Read more

  • Bid on Amazon like you’ll pay every cent

    Bid on Amazon like you’ll pay every cent
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    The FTC’s unsealed complaint says Amazon charged up to 250% above the auction result on peak days. Amazon denies it, but both sides describe an auction where your max bid is often your price. Reprice Black Friday bids from margin, cap the automated rules, and keep your own record of what you were charged. Read more