Day: November 9, 2026
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Dotdigital’s segment agent builds audiences it never counts
Dotdigital’s Segment agent and Content agent are now generally available. One builds audiences without showing a count, the other writes copy without seeing the audience. Count every segment an agent touches, freeze edits to live audiences through Cyber Week, and carry the brief between them by hand. Read more
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Certified TV boxes were faking ad views
Google says a certified Android TV box maker built fraud into 1.3 million devices that fired impression and verification beacons for ads nobody saw and rented out home connections. Ask your CTV vendors for proof, steer holiday streaming toward supply you can name, and stop treating a home IP as evidence. Read more