Just a space to read about the latest trends and tips in marketing, AI and all things brand.

Category: Ux

  • Your bot wall is now a customer policy

    Your bot wall is now a customer policy
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    Shoppers are sending AI agents to buy, book and return things for them, and plenty of websites bounce those agents at the door, sometimes on purpose and often by accident. Meta and Sierra want a standard for letting them in. Until it lands, someone who owns the customer has to decide who gets through. Read more

  • Digital or Die: The Unapologetic Shift to Screen Time Sales

    Digital or Die: The Unapologetic Shift to Screen Time Sales
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    Welcome to the digital revolution, where your grandma is swiping right (for online shopping, get your mind out of the gutter), and brick-and-mortar stores are turning into swanky showrooms for the Instagram crowd. If you’re clinging to that old-school biz model like a flip phone in a smartphone world, it’s time to innovate or become… Read more

  • Dive Deep or Go Home: The Wild World of Immersive CX Tech

    Dive Deep or Go Home: The Wild World of Immersive CX Tech
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    Welcome to the Future of Customer Experience  Hey digital daredevils and marketing maestros! Let’s get real – the customer experience (CX) game is changing faster than a chameleon on a disco ball, thanks to some kick-ass immersive technologies. We’re not just talking about a facelift here; we’re talking full-on digital reincarnation. So, buckle up as… Read more

  • Hey 2024, Get Ready for Websites That Know You Better Than Your BFF

    Hey 2024, Get Ready for Websites That Know You Better Than Your BFF
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    Subtle Stalking or Smart Strategy? The Personalization Game Let’s get real, we’re all a bit narcissistic at heart. We love it when Spotify knows our music taste better than our mates do, or when Netflix drops that “Because you watched” list that’s so on-point it’s eerie. Now, websites are getting in on the action. We’re… Read more

  • 5G’s Need for Speed: Blazing Trails in Web UX

    5G’s Need for Speed: Blazing Trails in Web UX

    The 5G Revolution: Buckle Up for Hyper-Speed Browsing Listen up, folks! The digital autobahn is about to get a helluva lot faster, and it’s all thanks to the 5G revolution. This isn’t just your average speed bump; we’re talking about a seismic shift in how we experience the web. With 5G’s rollout, websites are about… Read more

  • Chatbots Getting Schooled: The Rise of Conversational AI That Doesn’t Suck

    Chatbots Getting Schooled: The Rise of Conversational AI That Doesn’t Suck
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    Hey there, digital dynamos and chat connoisseurs! Let’s spill the tea on how chatbots are getting a major upgrade from the clunky, awkward automatons we love to hate, to smooth-talking, digital Casanovas that actually get us. Kicking Decision Trees to the Curb Remember when interacting with a chatbot felt like playing a guessing game with… Read more